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  1. Five Ways Connecting Gated WiFi Data Improves Your Business

    Turn WiFi usage information into valuable insights to customer segments


    Connected Data Improves BusinessAs we described in the first article of this blog series where we explore the value of connected data, we are frequently drilled on the subject. So based on our experience, we decided to further explain how specific data sources provide organizations with immediate value when enriched or connected with other data.

  2. Seven Ways Connected Ticket Scanning Data Unlocks Immediate Business Opportunities

    How connected data sources provide valuable insights and can be used to improve business


    Multi-source data agreegation

    We’re often asked about the value of connecting data sources. Most organizations have had various kinds of data living in silos for so long that they never stop to think about how valuable that data could be if it were no longer isolated. Technology has advanced immensely in recent years and data can now be connected and analyzed in real-time, providing insights as things happen.

  3. My reflections on Intix 2018

    By Martin Gammeltoft


    This year the biggest US ticketing conference, Intix, was held in Baltimore. Activity Stream was there as an exhibitor, for the second time, and these are my personal reflections on the conference.

    The biggest takeaway for me was that the business is really moving towards being an ecosystem where most venues and organizations are looking beyond just their ticketing partner to help them in key areas. Whether it’s revenue management, pricing, queueing, data/analytics, ticket insurance, production planning etc, we’re seeing more and more specialized offerings. And only if this ecosystem works well together will the organizations get the full benefit.

  4. UTM Codes – The what, how, and why

    a frequently asked question


    Some questions get asked more frequently than others when we showcase the full potential of the Activity Stream system and the associated AS for Live Entertainment and AS for Sports industry solutions. When demonstrating the simple function of the easy-to-use link builder we usually end up providing a crash course in UTM tagging. The analogy we feel best explains the concept of referrer information and UTM-tags is comparing it to an old fashioned physical letter.

    A web session is like a letter arriving at your website. Both have a stamp you can use to know the origin. The stamp on…

  5. Broadway Data Facelift

    The Shubert Organization is improving decision making by fostering a true data-driven culture


    The Shubert Organization and Activity Stream jointly present at the Ticketing Technology Forum 2017 in Dublin how the two companies are working together to design and implement a new data strategy in an industry with pressing needs to optimize streaming sales data for shows which most run eight times a week. This blog contains an introduction to the case. Get in touch for more information.

    There are a few different ways of working with data. The major steps are the collection, the analysis, the visualization, the distribution and finally the reaction of those responsible for decisions based on insights learned from the data. It…

  6. Say HI to AI

    It's a revolution


    Change is coming. More and more agree that the impact will equal a revolution. As you have slowly become immune to words like juggernaut, paradigm and disruption, your reaction when we say: “revolution” is not necessarily registering on the seismic scale.

    But when you honestly feel like the world needs to hear you out you look for a way to quantify and referring to a number is necessary. So how about we call it the fourth industrial revolution? Yes, that’s right, the fourth industrial revolution is upon us all. To refresh your memory, the Internet was the last one.

  7. Cracking the OI barrier

    Immediately integrate AI to your Data Strategy


    On a busy Friday afternoon, a call from a high-value customer with an urgent problem is placed at the back of a slow moving call queue in your company’s call center. Following a 15 minute wait, he hangs up but calls again 10 minutes later only to be placed again at the end of the now longer queue. At this point, the customer is so frustrated that he seriously starts to question whether you deserve his business.